• Ellen

How to Write a RedShift Blog

Updated: Sep 23

If you didn't already know, here at RedShift Online we have recently started a blog section. We would love to have more writers as we don't have many at the minute! Weather this would be your first blog or you are a seasoned blog professional you are welcome to have a go! At the bottom of the page I have linked our contact us page so you can get in touch with any ideas you might have.


Maybe you don't feel very confident writing but would like to give it a go? All you need is a spell checker and to read it over a few times (or get some one else to) to make sure it makes sense and you might even surprise your self! You probably wouldn't guess it but I am dyslexic, so please do have a try. Or if writing really isn't your style but you want to get your voice out there, have a look at our podcasting options.


The first thing that you need to do when writing a blog is come up with your idea, what is it going to be about? Is it a niche or something more common? Either is fine, just so long as you are passionate about it.


Next, you need to choose do you want to be a guest blogger (a one off blog) or do you want to make a series out of it? If you are making a series out of it then I would suggest planning some titles in advance so you have starting ideas for your future blogs. In a series you would be looking at posting something at least once a month, but you could also choose to write weekly or bi-weekly - whatever fits your schedule.


Okay, so now you have your topic and know weather it is a one off blog or a series. For a one off blog I think you could get away with it being a little bit longer say 500-750 words? For a series I would stick under or around the 500 mark to keep people coming back for more, this will also make splitting your topics into smaller sections easier, therefore creating a longer series of blogs. The length isn't everything though, what is most important is will your blog engage the reader? If it does then the reader is more likely to carry on reading regardless of length.


Writing your content is the next stage, you could either write it up in word and email it to us or copy and paste straight into wix (once we get you set up as a regular writer). To use wix you need to select create a new post which should display in the top right of the blogging area. Then it will open up as a blank document ready for you to write.


Personally I always add my title first, so I don't forget! Before then typing my content in the section below. When you start typing you will notice a circle with a plus sign in it, most likely to the left of your text area. Clicking on this will bring up multiple options (from left to right) you will have the option to add a singular photo, a gallery of photos, a video, a divider, html code, a gif, a code snippet or a file. Most of this you won't be needing, the photo and gallery section are the most likely options you will need.


To add a photo or gallery, click the relevant symbol, then it will come up with a menu, where at the top left you can choose to upload your own media (please add this into the blog images folder to keep it neat). Lower down on the left menu you will see a section labelled media from wix, you can use this to search for images to use and then add to your blog. To add a video it is much the same process. Once you have selected an image you can either add it as it is or choose to edit it, there are a range of editing options such as filters, cropping and removing the background. Feel free to play with these until you are happy with your image.


When typing, if you highlight some text a different menu will come up. This allows you to change the colour of your text, choose weather it is in bold, italics or underlined, add bullet points, link to other websites and several other functions. I am sure you will be familiar with most of these symbols, if you use word or something similar, so I wont go over all of them. To link text you need to highlight it and click the symbol second on the right, which looks a bit like a paper clip. Then you need to copy and paste your link address, make sure the selection is set so it will open in a new webpage.


Back on the main page, where you type, on the left there is a menu with settings, SEO, categories, tags and sell subscriptions. You only need to use the categories, SEO and settings. In the categories we currently have RedShift update (which this will be under along with educational), Community highlights, Educational and guest blogs. RedShift update is for anything RedShift related, Community highlights is for any positive community news or updates, Educational is anything classed as educational weather it is for or from schools or a topic you want to teach others about, it all counts and finally Guest blogs are where our one off blogs go, on any topic. If need be we can add more categories. Once you know which category your blog falls under please select that category from the menu.


In the SEO section check that your post description is what you would like to come up on google previews, if it isn't change it in the little post description box. (This wont change what is displayed in your actual blog). Under the settings menu you can choose if your blog has an image displayed and which one, if you use one in your blog it will automatically pick that one for you. If you wish to change the image displayed hover over it and in the middle there will be two arrows, click these and you will be given the option to upload a new cover image.


Lower down in the settings menu you can add a short excerpt of what your blog is about and also change the name of the author (this should come up as the name on your wix account). To change the authors name click the plus button below it to manually add an author name. You don't need to change the sliders at the bottom of the menu.


Finally once you are happy with your blog, you can click the preview button in the top right to see what it will look like once published. Next to the publish button in the top right is a small arrow you can use this schedule when you want your blogs to publish, or use it to save your blog as a draft so you can come back later. If it is completely finished and ready for immediate release you can hit the publish button!


Yay! You just learnt how to publish your first blog post!

If you would like to get involved please get in touch we are always happy to take on more blog writers!

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